How to get the most out of your video content For anyone new to using video for their business it can feel overwhelming, which is where our video brief tips will hopefully come in handy! You need to know where to start to make sure you are getting the most out of your video supplier, content…
What do we mean when we say ‘grading’…and why is it so important? Grading is essentially altering the look of an image to enhance the appearance of the video image. Generally people are aware of the use of photoshop to manipulate still images, essentially we do the same but at 25 frames per second! What’s…
There are a few different steps to post-production including the picture edit, sound and grading. It’s time to wow the audience! All your footage has been captured and it’s time to move into post-production. The finished product will already have been designed in pre-production stage so we already know what extra elements are required for the editing…
New to using video as part of your marketing campaign? Video can be a costly endeavour if you don’t get it right…accurately measuring your return on investment is a crucial part of any marketing campaign, without it there is no real way of understanding what impact your marketing has had on your organisations bottom line.…